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Silk Screened Christmas/Holiday Cards
In 1972, when I was in Boston, I bought a box of Shosha Christmas cards I found in a downtown store. I liked the boldness. They were silk screened, which we dabbled in at college. I like
screen printing. In the following years I sought out their cards. All but two of the below are by Shosha. They are no longer in business. Their trademark was first issued in 1952. They were based in Manhattan. Silk screened Christmas cards were never easy to find. One current vendor is
Great Arrow Graphics, though you won't find the boldness and saturated colors found here. And some handmade ones can be found on
Etsy and elsewhere for a price. Colors printed range from two to four in the cards below. A few scans below have poor color and have poor photographs instead.
1972: Shosha. My first box, which I found in a Boston store. This card was designed by
Les Kaluza (a noted animator), one of about 30 Christmas cards he designed for Shosha in the 60's and 70's (and the only one on this page). Here are some of
Les's other cards.
The next Christmas my mother turned this card into a hang tag for a present back to me. The card is 4" × 4-7/8". All cards here have the same reduction, so the size relationships are the same.
1973: Shosha C40. While I don't recall the details in buying this card, in general the Shosha cards were always ordered from a sample book, at a department store like B. Altman's or Lord & Taylor's. Often I paid a premium to change the inside greeting to Merry Christmas & Happy New Year. Many of the selected cards were generic enough in design that the default greeting was Happy Holidays, or something similar.
1974: George Jensen 38017. I bought this one in the NYC George Jensen store.
1975: Shosha X03
1977: Shosha X07. The yellow appeared. But it should be an intense yellow, like the next card.
1978: Shosha X16
1979: Shosha X52
1980: Shosha X 50
1981: Shosha X59. All the Shosha cards have a light beige background. Though they scanned as white.
1982: The Crockett Collection. Design by Mike Barger. This one does have a white background. I did not plan ahead this year, and had to pick up this box in a store. The Crockett Collection closed in about 2005. Though I found some new-old-stock ones designed by Dale Candace Jackson on
eBay for sale by the artist.
1983: Shosha SC 110. The
colors on this did not scan. This here is a photograph, but this lost the circles that are inside all the orange squares, which are two different colors.
1984: Shosha S 169-4. They changed their stock numbering in this year. The last digit is the year.
1985: Shosha S 110-5
1986: Shosha S 142-6. These colors came out well.
1987: Shosha S 124-7
1988: Shosha S 158-8.
1989: Shosha S 111-9. I have a full box of these. I bought them to send in 1989 and I never did. And I haven't sent any since.