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Silk Screened Christmas/Holiday Cards
In 1972, when I was in Boston, I bought a box of Shosha Christmas cards I found in a downtown store. I liked the boldness. They were silk screened, which we dabbled in at college. I like
screen printing. In the following years I sought out their cards. All but two of the below are by Shosha. They are no longer in business. Their trademark was first issued in 1952. They were based in Manhattan. Silk screened Christmas cards were never easy to find. One current vendor is
Great Arrow Graphics, though you won't find the boldness and saturated colors found here. And some handmade ones can be found on
Etsy and elsewhere for a price. Colors printed range from two to four in the cards below. A few scans below have poor color and have poor photographs instead.
1972: Shosha. My first box, which I found in a Boston store. This card was designed by
Les Kaluza (a noted animator), one of about 30 Christmas cards he designed for Shosha in the 60's and 70's (and the only one on this page). Here are some of
Les's other cards.
The next Christmas my mother turned this card into a hang tag for a present back to me. The card is 4" × 4-7/8". All cards here have the same reduction, so the size relationships are the same.
![Click image for full-size image (1192 × 1456 pixels). 1972](1972.jpg)
1973: Shosha C40. While I don't recall the details in buying this card, in general the Shosha cards were always ordered from a sample book, at a department store like B. Altman's or Lord & Taylor's. Often I paid a premium to change the inside greeting to Merry Christmas & Happy New Year. Many of the selected cards were generic enough in design that the default greeting was Happy Holidays, or something similar.
![Click image for full-size image (1128 × 1456 pixels). 1973](1973.jpg)
1974: George Jensen 38017. I bought this one in the NYC George Jensen store.
![Click image for full-size image (1864 × 1336 pixels). 1974](1974.jpg)
1975: Shosha X03
![Click image for full-size image (1504 × 1792 pixels). 1975](1975.jpg)
1977: Shosha X07. The yellow appeared. But it should be an intense yellow, like the next card.
![Click image for full-size image (2016 × 1504 pixels). 1977](1977.jpg)
1978: Shosha X16
![Click image for full-size image (1504 × 2008 pixels). 1978](1978.jpg)
1979: Shosha X52
![Click image for full-size image (1784 × 1208 pixels). 1979](1979.jpg)
1980: Shosha X 50
![Click image for full-size image (1792 × 1208 pixels). 1980](1980.jpg)
1981: Shosha X59. All the Shosha cards have a light beige background. Though they scanned as white.
![Click image for full-size image (1784 × 1208 pixels). 1981](1981.jpg)
1982: The Crockett Collection. Design by Mike Barger. This one does have a white background. I did not plan ahead this year, and had to pick up this box in a store. The Crockett Collection closed in about 2005. Though I found some new-old-stock ones designed by Dale Candace Jackson on
eBay for sale by the artist.
![Click image for full-size image (2280 × 1584 pixels). 1982](1982.jpg)
1983: Shosha SC 110. The
colors on this did not scan. This here is a photograph, but this lost the circles that are inside all the orange squares, which are two different colors.
![Click image for full-size image (1808 × 1208 pixels). 1983](1983.jpg)
1984: Shosha S 169-4. They changed their stock numbering in this year. The last digit is the year.
![Click image for full-size image (1984 × 1504 pixels). 1984](1984.jpg)
1985: Shosha S 110-5
![Click image for full-size image (1800 × 1208 pixels). 1985](1985.jpg)
1986: Shosha S 142-6. These colors came out well.
![Click image for full-size image (1504 × 1984 pixels). 1986](1986.jpg)
1987: Shosha S 124-7
![Click image for full-size image (1208 × 1800 pixels). 1987](1987.jpg)
1988: Shosha S 158-8.
![Click image for full-size image (1504 × 1992 pixels). 1988](1988.jpg)
1989: Shosha S 111-9. I have a full box of these. I bought them to send in 1989 and I never did. And I haven't sent any since.
![Click image for full-size image (1800 × 1208 pixels). 1989](1989.jpg)